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Analytics: what 11 tools cost

Measuring what happened — traffic, events, funnels and the reporting built on them. Every price is the plan a buyer actually lands on to get this capability — not the headline figure on the pricing page, and not the free tier that leaves it out.

11 tools, 14 plans pricedfrom Free10 more with no published priceread 2026-09-26

Event Analytics Mixpanel Track and analyze user interactions in real-time with event-based analytics Free Free Details → Funnel Analysis Mixpanel Visualize user conversion funnels and identify drop-off points Free Free Details → Retention Analysis Mixpanel Measure user retention and create cohort analysis Free Free Details → SQL Queries Mixpanel Advanced analytics with custom SQL queries for deep data exploration Free Free Details → Time Reports Toggl Track Detailed reports on time allocation and productivity $9/mo Starter (annual) Details → Plausible Analytics Lightweight, cookie-free website analytics tool showing traffic, referrers, and page views on a single-page dashboard — built as a privacy-respecting alternative to Google Analytics with no consent banners required. $14/mo Growth Details → Analytics & Tracking Thrive Themes Built-in analytics to track conversions and visitor behavior $35/mo Thrive Suite (annual) Details → Financial Reporting FreshBooks Profit and loss, sales tax and accounts-ageing reports, exportable in the form an accountant expects. $43/mo Plus Details → Amplitude Analytics User behavior analytics and cohort analysis $49/mo Plus Details → Podcast Analytics Transistor Detailed statistics on listeners, downloads, and engagement $49/mo Professional Details → Analytics Metricool Cross-network performance analytics with downloadable PDF/PPT reports and Looker Studio connector $53/mo Advanced Details → Chat Reports LiveChat Analytics dashboard. $59/mo Team Details → Payroll and HR Analytics Gusto Labour cost by team and over time, plus effective tax and benefit rates. $80/mo Plus (base + $12/employee) Details → Advanced Reporting TalentLMS Reporting dashboard tracking course completions, quiz scores, and training compliance across users and groups, built around proving training ROI — gives L&D managers the data to confirm required courses actually got finished. $149/mo Core Details →

This page compares what each tool does and what it costs. It does not name a winner: picking one honestly needs a researched verdict for every option, and the corpus does not carry those yet — so nothing here is ranked by anything but price.

When these prices change, we send a note

Vendors change plans and quietly move capabilities between tiers. We re-read the terms and send one note a week with what moved — including analytics.

One note a week, every figure dated and linked to its source. Unsubscribe in one click; we never sell or share the address.