Kit
PartnerStack
Global
Email marketing for creators: newsletters, automations, landing pages, digital products, and two sponsorship marketplaces.
Which product they use barely matters. How big their list is decides everything.
Kit pays 50% for 12 months, through PartnerStack. Each monthly payment the referred creator makes, for twelve months. Commission is generated 31 days after the transaction to cover Kit's refund window, reviewed in the first week of the following month, and withdrawable around the 13th. There is no reward for the referred customer. Verified 22 Aug 2026 from Kit's own published material.
Your commission
50% for 12 months
Of every monthly payment for the first year. Kit bills by list size, so as the creator you referred grows, your commission grows with them.
Customer incentive
Nothing
No reader-side incentive. The free tier runs to 10,000 subscribers, which is the strongest argument you have, but it is not a referral reward.
Paid whenEach monthly payment the referred creator makes, for twelve months. Commission is generated 31 days after the transaction to cover Kit's refund window, reviewed in the first week of the following month, and withdrawable around the 13th.
Must you be a customerNo — open to non-customers
DurationUp to 12 months per customer
Commission generated31 days after the transaction, covering the refund window
Payment scheduleInvoice locks on the 8th; funds available around the 13th
Cash-out minimum$5
Payout railsDirect deposit, PayPal or Stripe, depending on location
Important
A referral is worth $234 at 1,000 subscribers and $1,194 at 25,000, on the same plan. Nothing else in this index rewards audience size that directly — sending one large newsletter to Kit beats sending twenty small ones.
What you would be selling
Filed as “email software.” It is closer to a creator business platform — the sending is table stakes, and the parts people underrate are the two marketplaces inside it, where creators get paid to recommend each other and to carry ads.
Kit is one brand with 7 products, bought by different people. Each row shows what one converted customer is worth to you, on the plan that buyer actually lands on.
$234
per customer over 12 months
email newsletter
Flagship
Broadcasts
Writes and sends email to a subscriber list, with no send limit on any tier.
Bought by Newsletter writers, authors, anyone with a list
Instead of Mailchimp, beehiiv, Substack, MailerLite
50% × 12 mo · $39/mo
The free tier covers sending; automation is what makes people pay.
$234
per customer over 12 months
email automation
Flagship
Visual Automations
Branching sequences that fire on what a subscriber does or is tagged with.
Bought by Course sellers, coaches, anyone running a funnel
Instead of ActiveCampaign, Mailchimp, Drip
50% × 12 mo · $39/mo
Unlimited automations are the single reason a free user upgrades.
$234
per customer over 12 months
landing pages
Landing Pages and Forms
Hosted pages and embeddable forms that turn a visitor into a subscriber.
Bought by Anyone without a website, or without a good one
Instead of Carrd, Leadpages, Squarespace
50% × 12 mo · $39/mo
Available free, but the people who pay are the ones already automating.
$234
per customer over 12 months
digital products
Flagship
Digital Products
Sells downloads, courses and paid subscriptions straight to the list.
Bought by Course sellers, template shops, paid newsletters
Instead of Gumroad, Podia, Lemon Squeezy, Stripe direct
50% × 12 mo · $39/mo
Selling works on free; the sellers who scale end up paying.
$234
per customer over 12 months
creator recommendations
Creator Network
A network where creators recommend each other's newsletters, including paid placements.
Bought by Newsletters with a list big enough to trade
Instead of SparkLoop, manual swap deals
50% × 12 mo · $39/mo
Recommendations work on free, but heavy users are paying users.
$234
per customer over 12 months
newsletter sponsorship
Kit Ads
A marketplace that places sponsors into newsletters.
Bought by Newsletters selling sponsorship inventory
Instead of Paved, Passionfroot, selling slots by hand
50% × 12 mo · $39/mo
Carrying ads presumes a list worth advertising to.
$474
per customer over 12 months
audience analytics
Creator Pro
Engagement scoring, a subscriber referral system and deliverability reporting.
Bought by Lists big enough that deliverability starts to cost money
Instead of ActiveCampaign, Customer.io
50% × 12 mo · $79/mo
Scoring, the referral system and deliverability reporting are Pro-only.
The full terms
Everything Kit publishes about how the commission is earned and paid. A term shown as not researched is one Kit does not publish, not one that does not apply.
How it pays
Route inApply at kit.com/affiliate, then tracked through PartnerStack
Must you be a customerNo — open to non-customers
Commission basis50% of each monthly payment
DurationUp to 12 months per customer
Commission generated31 days after the transaction, covering the refund window
Payment scheduleInvoice locks on the 8th; funds available around the 13th
Cash-out minimum$5
Payout railsDirect deposit, PayPal or Stripe, depending on location
Restrictions
·The free tier runs to 10,000 subscribers, so a large share of the audience you pitch will never pay and never earn you anything.
·Prices rose sharply in September 2025 — Creator went from $29 to $39. Any older comparison you find is wrong.
·Commission is on the subscription only. The 3.5% + $0.30 they pay on product sales is not shared with you.
Customer pricing
What the customer pays. Every figure above is calculated from these prices.
Newsletter$0/mo · up to 10,000 subscribers, 1 automation
Creator$39/mo at 1,000 · $89 at 5,000 · $199 at 25,000
Creator Pro$79/mo at 1,000 · $139 at 5,000 · $279 at 25,000
Annual billing12 months for the price of 10
Digital product sales3.5% + $0.30 per transaction
Additional earning tracks
Beyond 12 monthsAffiliates holding a qualifying status level keep earning 10–20% recurring on referrals who stay past the first year. Kit publishes the tiers as a chart rather than as text; the thresholds are not recorded here.
Verified
Read from Kit's own published material on . Figures change without notice — quote this date alongside any figure.
Sources
Getting started as a Kit affiliate ↗Kit affiliate commissions FAQ ↗What is and isn't allowed ↗
Commission, payout timing, the $5 minimum and the 31-day generation delay are read from Kit's own help centre, updated 25 Oct 2024 and checked 22 Aug 2026. The cookie window is not stated there — third-party directories claim both 60 and 90 days, and several still list an obsolete 30% lifetime rate, so treat any figure you find elsewhere with suspicion.
Not yet researched
Attribution window
Self-referral
Citing this page
Ancaster, “Kit affiliate terms”. Verified 22 August 2026. https://ancaster.io/offers/kit
Who buys this
Tagged at product level, not brand level. Kit's products sell to agencies, authors & publishers, educators & courses, podcasters & audio, small business owners, solo creators.
Who else does this
Other advertisers with a product in the same category as Broadcasts.