ancaster Verified 22 Aug 2026
Webflow PartnerStack Global

A visual development platform for production websites, with a CMS, hosting and per-seat workspaces.

You cannot refer your own clients. That rules out the people most likely to sell it.

Webflow pays 50% of year one, through PartnerStack. The first qualifying subscription by a genuinely new customer who is not already in Webflow's sales process. Attribution is first-touch on a 90-day cookie, and the customer must stay active through a locking period. There is no reward for the referred customer. Verified 22 Aug 2026 from Webflow's own published material.

Your commission
50% of year one
Of a new customer's first subscription, for up to twelve months. Only Site plans and Workspace plans are eligible.
Customer incentive
Nothing
No reader-side discount. New customers can apply separately for a startup discount, but it is not tied to your link.
Paid whenThe first qualifying subscription by a genuinely new customer who is not already in Webflow's sales process. Attribution is first-touch on a 90-day cookie, and the customer must stay active through a locking period.
DurationUp to 12 months
Attribution window90-day cookie, first-touch
Eligible purchasesSite plans and Workspace plans only
Client workNot eligible — use the Partner Program instead
Self-referralProhibited; breach forfeits unpaid commission
Payment scheduleMonthly through PartnerStack, by the 15th
Approval timeRoughly one to two weeks
Important
Webflow bars affiliate links for clients you are servicing — agency and freelance work goes through a separate Partner Program instead. That is the exact opposite of Framer, where a remix link on a delivered client site is the most reliable way to get paid. If your relationship with the reader is a client relationship, this program is not the one.

What you would be selling

Everyone writes the Webflow-versus-Framer comparison at the $15 plan. The money is at the other end: a Team contract is $2,500 a month, which pays $15,000 on a single referral. One B2B marketing team is worth more than a hundred freelancers, and almost nobody writes for that reader.

Webflow is one brand with 3 products, bought by different people. Each row shows what one converted customer is worth to you, on the plan that buyer actually lands on.

$150
per customer over 12 months
website builder Flagship
Webflow
Builds, hosts and manages a production website from a visual canvas, with a CMS.
Bought by Marketing teams, designers and startups shipping without engineering
Instead of Framer, WordPress, Squarespace, Wix
50% × 12 mo · $25/mo
The default plan for a content-rich marketing site since the May 2026 restructure.
$15,000
per customer over 12 months
website builder Flagship
Team plan
A bundled contract for organisations past self-serve: ten seats, publishing workflows, localisation.
Bought by B2B marketing teams stuck between self-serve and Enterprise
Instead of Enterprise WordPress, an in-house build
50% × 12 mo · $2,500/mo
An annual contract at $2,500/mo — by far the largest single referral in this index.
$150
per customer over 12 months
team collaboration
Workspace
Team collaboration with role-based seats, billed separately from the site itself.
Bought by Teams where several people touch the site
Instead of shared logins, handing over files
50% × 12 mo · $25/mo
Seats bill on top of a site plan and both count toward commission.

The full terms

Everything Webflow publishes about how the commission is earned and paid. A term shown as not researched is one Webflow does not publish, not one that does not apply.

How it pays
Route inApply on Webflow's affiliate page; runs on PartnerStack
Commission basis50% of the first qualifying subscription
DurationUp to 12 months
Attribution window90-day cookie, first-touch
Eligible purchasesSite plans and Workspace plans only
Client workNot eligible — use the Partner Program instead
Self-referralProhibited; breach forfeits unpaid commission
Payment scheduleMonthly through PartnerStack, by the 15th
Approval timeRoughly one to two weeks
Restrictions
·Client referrals are explicitly excluded. Say so plainly if your audience is agencies.
·Only Site and Workspace plans count — Optimize at $299/mo earns you nothing.
·The customer has to be new to Webflow and not already in its sales pipeline.
·Coupon sites and low-traffic sites are routinely rejected at application.
Customer pricing
What the customer pays. Every figure above is calculated from these prices.
Starter$0/mo · webflow.io subdomain only
Basic$15/mo annual · $25 monthly
Premium$25/mo annual · $39 monthly · 20,000 CMS items
Team$2,500/mo on an annual contract
EnterpriseCustom pricing
Full workspace seat$39/mo each
Limited seat$15/mo each
Additional earning tracks
Pro tierAn extra 10% revenue share for up to twelve additional months once a referral renews.
Premium tierAn extra 15% on renewals for up to twelve additional months. Thresholds for reaching either tier are not published.
Partner ProgramThe separate route for agencies and freelancers who want to earn on client work, starting at the Foundations tier.
Verified
Read from Webflow's own published material on . Figures change without notice — quote this date alongside any figure.
Sources
Affiliate program overview ↗Affiliate program page ↗Affiliate program agreement ↗
Commission, cookie, eligibility and the client-work exclusion are read from Webflow's own help centre and affiliate page, checked 22 Aug 2026. Pricing reflects the May 2026 restructure. One directory lists a 120-day cookie; every other source including Webflow says 90. The payout minimum is not published.
Not yet researched
Cash-out minimum
Citing this page
Ancaster, “Webflow affiliate terms”. Verified 22 August 2026. https://ancaster.io/offers/webflow